Inspired marketing without the overhead of a normal advertising agency.
Our core group of principals have years of experience in virtually all aspects of advertising, sales promotion, special events and sports marketing.
Stew Widdess
Highly successful career in retail as marketing officer with Macy’s in New York and California, and Dayton Hudson Marshall Field in the upper midwest. He became steeped in event marketing with countless events from fashion shows to visual and performing arts organizations. A true marketing renaissance man, Stew has also been involved in sports marketing for the Minnesota Vikings, and major NFL and NCAA sports events. There’s not an issue or opportunity that he has not faced in his career. Success in marketing is measured in sales results…a message he learned early in his career and has never forgotten.
Leila McGrath
Talented creative director with grounding in both agency and in-house environments. Over 25 years experience with involvement in retail, consumer, B2B and manufacturing sectors. A good communicator and enthusiastic collaborator, yet also an independent thinker and proactive when it comes to surfacing creative tactics for marketing strategies. An Art Director by trade, she offers a wealth of experience in almost every dimension of creative problem-solving, and enjoys helping businesses grow, evolve and succeed.
Terri Davis
Over 20 years of experience in wholesale and retail grocery companies, where efficiency and economy is a paramount objective. A problem solver who organizes work with attention to detail, handles simultaneous projects flawlessly and always meets deadlines. Terri has written marketing plans, made presentations, estimated jobs, developed budgets and brought her projects in on time, on budget and on message.
Consultants we count on when the need arises.
We have access to the best creative talent the Twin Cities has to offer. When we need help, we can expand our focus and expertise as your needs dictate. That means you never get caught paying for unneeded overhead.
Sue Ward
Former Vice President and Director of Broadcast Negotiations at Campbell Mithun Advertising Agency. Past retail clients have included Norwest Bank, Dairy Queen, Kroger Grocery stores, The Great Frame Up, and Bakers Square. Current clients include the Minneapolis Star Tribune, WCCO Television, Crystal Farms, the Minnesota Lynx, and the Minnesota Gophers.
Carol Henderson
Creative Director and Art Director with extensive experience with Minneapolis advertising agencies Bozell, Carmichael Lynch and Fallon. Now freelances for a number of local and national clients throughout the country.
Dan Wallace
Marketing strategist adept at the co-ordination of social media with traditional forms of advertising and promotion.
Eric Ericson
Former Creative Director at Target Corporation in Minneapolis. Strong marketing strategy background.